Anuncio en revista para target turístico francés. Dirección artística y copywriting de OmbraEstudi y Vesping.
Cartel para la presentación del libro «Teoría y Práctica del Vermut».
Empiezo a interesarme a la cerveza artesanal hecha en casa.
Y como diseñador gráfico y copywriter, no puedo evitar de darles nombres y cara a mis cervezas!
4 the people. Charity Art Contest in Milan, Italy.
World music ensemble The Tree Trio.
Poetry night at La Cigale Restaurant.
La Cigale Restaurant in Gracia. Launch poster for internal use. Introducing hamburgers in the menu.
Copywriting + Design.
With one year of life only, Rasoterra is already one of the best vegetarian restaurants in Barcelona. Stars a variety of cuisine styles from all over the world, but with a rigorous local and organic policy. Excellent wine, craft beers, fine cocktails and free micro-filtered water add an extra value. They like a modern, ironic, warm and informal – but also elegant – style in their communication elements.
A Menu designed for Slow Food Catalunya 2014 KM0 badge awarding for some Barcelona restaurants. In the picture, (right one from the left) Carlo Petrini, founder of the Slow Food Movement, together with Michelin star chefs Quim Casellas, Victor Quintillà and Artur Martinez. Very proud! I pleased the Slow Food Catalunya staff with a punk style (but wrapped in a clean-cut cover) menu for a very formal lunch ceremony.
La Finestra is a cultural association in Barcelona. They asked me to make an album cover for a limited edition CD compilation of all the artists that played there during 2013. One of the distinguished feature of the venue is a big china Dalmatian that stares out from the street windows, (pictured in the CD) so I decided it must be the dog itself to be the protagonist. Simple as that.
French pastry chef Sophia Zidi moved to Norway with her husband and set up a catering business of delicious buns, cakes, and other French bakery delicatessen. She wanted a modern, hip logo, but still with a simple and familiar feeling. A graphic identity designed in Barcelona, a website developed in Denmark for a Norwegian family business.
Web design and developement: tokant.com
Alone is a small hairstylist shop in Barcelona for which I processed the logo starting from a previous sketch from the owner who already liked that design. The goal is to convey the idea of natural and ecologic.
I filmed here the printing process on wood of the shop sign.
I’m the first to say that shop signs must graphically harmonize with not only the type of business, but also with the building type/age/structure/material and so on. So in this case I wouldn’t have used wood on marble, if it weren’t a direct request from the client, (the shop is all wood and natural look) but still I think this wooden board gives a nice distinction in a street otherwise quite anonymous.
I designed this logo for Italian up and coming fashion designer Ilaria Del Bono, who produces elegant, sophisticated and refined pieces. The logo sign interprets the initials of her name, but it also pretends to recall the taylor’s tool of the trade, since her dresses are unique pieces, handcrafted by Italian taylors.
Chourmo des Valades, (Crew of the Valleys, in Occitan) is informal association of DJ’s and musicians form the valleys near Cuneo (Italy), and the imagery is based on a distorsion of a famous local dish, the vitello tonnato (veal with tuna sauce), here transformed in an sort of araldic symbol and illustrated as a mythical animal.
Donatella Peinture Décoration. Logo design and previous proposals for a company of painters and decorators near Lyon, France. It had to recall some kind of prestigious yet no too sophisticated imagery more than a modern machine, since the founders of this company are members of the Compagnons du Tour De France, an ancient French organization of craftsmen and artisan (not related to the cyclist tour).
Amanda Jayne (third from left) is an American singer songwriter, an inspired and original composer author of two albums, Swoon (Whatabout Music, 2008) and Lunatics in Bloom (Whatabout Music, 2013).
Here are some posters, album art and video I made through the years.
Concert poster for Melou combining mixed techniques.
Piccola Orchestra Gagarin is a improvisation trio that melts the skills of three musicians of very different musical backgrounds who somehow found a way to squeeze improvisation, baroque, jazz and Sardinian folklore into a new musical adventure. Well equipped with sense of humor and down-to-earth attitude, P.O.G. plays with cheap iconography from the 60’s space expeditions mixed with old school Barcelona’s favorite fish taverns. I added some spy-style fake reports and an additional external point of view of a tavern client at coffee time, as if they were the target of an American spy studying their dossier after dinner.
Photos: Nanni Angeli
Video: Xavi Coll
Digital cover art for Catalan drummer Oriol Roca. In 2009 this amazing musician recorded a solo album using as a stage and source of improvisation a Bronze age monument, the Tomb of the Giants in Sardinia. I used a plain photograph of the monument and transferred it on a cork texture, a classic Sardinian craft material.
RURALS is a family business based in Andorra. They are stone cutters and they make these beautiful chimneys completely by hand, choosing carefully the stones from the origins and carefully and patiently carve it by hand to shape the pieces of the fireplace. The result is a severe, but warm and one-of-a-kind piece of furniture aimed to stand out in design houses and hotels. The logo is likely severe and minimalistic, it aims to imitate the simple but delicate and patient art of hand stone cutting. Every piece looks like a chip of stone, a struck of chisel. And every piece is different from the other.
Photos: Gabriele Merolli
Styling: Natalie Romero
Logo for photographer Gabriele Merolli, specialized in interior, architecture and virtual tours photography.